SEO CASE STUDY: INCREASING ORGANIC KEYWORD COVERAGE
In today’s digital landscape, having a strong online presence is crucial for businesses looking to thrive. One of the most effective ways to enhance your visibility is through organic keyword coverage. This case study illustrates how a strategic approach to keyword optimization can significantly increase a website’s organic search traffic and improve its ranking on Google.
This case study exemplifies the power of a well-executed SEO strategy focused on increasing organic keyword coverage. By understanding the client’s target audience and optimizing their website accordingly, we were able to significantly enhance their visibility on Google, drive more relevant traffic, and ultimately boost sales.
If you’re looking to improve your website’s organic keyword coverage and achieve similar results, don’t hesitate to reach out. Let us help you unlock the full potential of your online presence!
CONTACT FOR SEO QUOTE
KEYWORD SEARCH VOLUME IMPORTANCE
Many SEO companies use a broad definition when it comes to the meaning of search volume. They either say not enough traffic or too much on a keyword, when the real value is in being able to differentiate between junk traffic and high quality organic traffic. For instance, a search term that only get 100 searches per month, but can result in a million dollar sale for the client is more important than a search term that gets 100,000 searches but have no value attached to the search.
NEW SITE # OF ORGANIC KEYWORDS
300 KEYWORDS AFTER LAUNCH
AFTER 12 MONTHS # OF KEYWORDS
OVER 600 PERCENT INCREASE IN 12 MONTHS
THE RESULTS OF KEYWORD OPTIMIZATION
After implementing this comprehensive strategy over a 12-month period, the results were remarkable:
500% INCREASE OF #1 RANK KEYWORDS
Next, we optimized existing content on the website to include these newly identified keywords. This involved updating product descriptions, blog posts, and landing pages to ensure they were rich in relevant keywords while maintaining a natural flow. We also created new content that addressed common customer queries and interests, further expanding the site’s keyword footprint.
KEYWORD COVERAGE INCREASED 650%
Next, we optimized existing content on the website to include these newly identified keywords. This involved updating product descriptions, blog posts, and landing pages to ensure they were rich in relevant keywords while maintaining a natural flow. We also created new content that addressed common customer queries and interests, further expanding the site’s keyword footprint.
IMPROVED CONVERSION RATES
Next, we optimized existing content on the website to include these newly identified keywords. This involved updating product descriptions, blog posts, and landing pages to ensure they were rich in relevant keywords while maintaining a natural flow. We also created new content that addressed common customer queries and interests, further expanding the site’s keyword footprint.
INCREASE ORGANIC TRAFFIC TO WEBSITE
KEYWORD RESEARCH & ANALYSIS
We began by conducting extensive keyword research to identify high-volume, low-competition keywords relevant to the client’s products. Utilizing tools like Google Keyword Planner and SEMrush, we discovered a wealth of long-tail keywords that potential customers were searching for but that the client had not yet targeted.
CONTENT OPTIMIZATION
Next, we optimized existing content on the website to include these newly identified keywords. This involved updating product descriptions, blog posts, and landing pages to ensure they were rich in relevant keywords while maintaining a natural flow. We also created new content that addressed common customer queries and interests, further expanding the site’s keyword footprint.
ON-PAGE SEO ENHANCEMENTS
We began by conducting extensive keyword research to identify high-volume, low-competition keywords relevant to the client’s products. Utilizing tools like Google Keyword Planner and SEMrush, we discovered a wealth of long-tail keywords that potential customers were searching for but that the client had not yet targeted.
LINK BUILDING
Next, we optimized existing content on the website to include these newly identified keywords. This involved updating product descriptions, blog posts, and landing pages to ensure they were rich in relevant keywords while maintaining a natural flow. We also created new content that addressed common customer queries and interests, further expanding the site’s keyword footprint.
SEARCH ENGINE OPTIMIZATION PRICES
Local SEO
- SEO AUDITING GUIDES
- LINK BUILDING STRATEGY
- ONSITE OPTIMIZATION
- CONVERSION OPTIMIZATION
- COMPETITOR ANALYSIS
Local Plus
- SEO AUDITING GUIDES
- LINK BUILDING STRATEGY
- ONSITE OPTIMIZATION
- CONVERSION OPTIMIZATION
- COMPETITOR ANALYSIS
SEO & Links
- SEO AUDITING GUIDES
- LINK BUILDING STRATEGY
- ONSITE OPTIMIZATION
- CONVERSION OPTIMIZATION
- COMPETITOR ANALYSIS
SEO & Links Plus
- SEO AUDITING GUIDES
- LINK BUILDING STRATEGY
- ONSITE OPTIMIZATION
- CONVERSION OPTIMIZATION
- COMPETITOR ANALYSIS
SEO CONSULTANT PRICING
REQUEST A QUOTE
- SEO AUDITING GUIDES
- LINK BUILDING STRATEGY
- ONSITE OPTIMIZATION
- CONVERSION OPTIMIZATION
- COMPETITOR ANALYSIS
CONSULTING RATE
CONTACT FOR QUOTE
OUR SEO REVIEWS
We experienced a 22% increase in sales within the first 6 months of working with Aidan SEO!
After hiring Aidan SEO we had the best summer (in sales) since opening for business over 10 years ago!
Built a new service-based business website and outranked the company we used to work for!